Curse of Knowledge: for specialists
This one-hour course will guide you on the fundamentals of the "Curse of Knowledge" and how storytelling structures technical information.
Why it matters for a specialist?
This is a course of communication and storytelling to learn how to promote your work with impact. It goes with the workshop taught by Charlelie Jourdan.
You’ll be able to:
You’ll have:
1.0 - introduction to the chapter "Too much information"
Download the Exercise Template - whether in MS Powerpoint or Apple Keynote
1.1 - Struggling with information is natural - exposing the concept
1.2 - We are affected by the "Curse of Knowledge" + POLL
Missing information from our colleagues
1.3 - SURVEY answer + Next steps of learning
1.4 - What can we do about the Curse of Knowledge - how plane pilots do it + COMPLETE FORMULA
1.5 - EXAMPLE of a 3 million euros project that lost its chance + POLL
how can we make the story immediately more interesting?
1.6 - EXAMPLE - debriefing the 3 million euros project and how to apply the technique to live presentations
1.7 - RECAP - end of the chapter "Too much information" and recap of the main notions covered
2.0 - introduction to the chapter "What makes good and bad stories?"
2.1 - Why we get bored with technical stories and what we can do about it?
2.2 - Optimising the beginning of our story for someone to learn something new + EVALUATING if this works (Bottle of Light case)
(survey evaluation) 4 questions to evaluate if the story works
2.3 - ANSWER to the evaluation - and how to make sure the introduction works (Bottle of Light case)
2.4 - EXERCISE: deconstructing a functional story and learning the formula further (Pigeon Air Patrol case)
2.5 - DEBRIEF OF THE EXERCISE (Pigeon Air Patrol)
2.6 - RECAP - end of the chapter "Good and Bad stories" and recap of the main notions covered
Before moving on to the last module - a couple of questions
Homework explanation
Final exercise before the workshop
Learn a technique and apply it to all your communication needs. From live presentations, investors' pitch and meetings, to videos and social media posts.
Charlelie Jourdan